23 Nov

Finding Construction Job Leads – What’s the Best Method?

Evaluating Methods of Finding Construction Job Leads for Your Business 

Finding the best construction job leads for your SME, or as a sole trader, can be tricky. In an ideal world, you’d always be able to find good leads as often and as quickly as you needed. Ideally, the perfect construction job leads would find their own way to you!

In reality, tradespeople and construction SMEs often waste a lot of time searching for construction job leads. Does this sound like you? Maybe you’ve struggled to find relevant construction job leads and worried that you’re looking in the wrong place. Or are you simply waiting for leads to come to you? A surprising percentage of tradesmen (75%!) say word of mouth is their top strategy for finding construction job leads. This strategy looks a lot like waiting around and wasting time, once you know what you could be doing.

How to find construction job leads.

Here are three ways to increase the amount of construction job leads you find. We’ve evaluated each method based on how much it can help SMEs and sole traders to grow their businesses.

  1. Get construction job leads via a tendering portal.

Searching online for construction job leads in your sector will provide you with opportunities. You might find hundreds of construction job leads this way. But, as you probably know, it’s never that simple. Very often, the construction job leads you come across don’t suit your business. Once you’ve looked at the specification, there’s a number of ways a lead might not be right. The contract’s size, budget, location, length, requirements, or sector could all be the wrong fit, for instance. Frustrating, we know. 

But tendering portals make finding construction job leads that are sector-specific and relevant to your business easy. So, if you want to save time and resources that could be focused on growing your business – start tendering.

How do you tender effectively?

Access a sector-specific portal.

  • Construction Tenders sources public and private sector opportunities across the UK, in a range of sub-sectors. At any time, you’ll find 900+ live construction tenders in one central portal. You can rest assured that 1000+ sources across the web have been manually searched for you. Our opportunity trackers will send the relevant results straight to your inbox.

Filter by keywords.

  • Our unique method of manual keyword tracking allows you to search for results accurately by keywords. You can filter tenders by:
  • Budget
  • Location
  • Services
  • Sector

Access an account manager.

  • You will always have on-hand advice and guidance to help you find relevant construction job leads.

Access tender writing support.

  • We also have free tender-writing master classes or four levels of personalised tender-writing support from on-hand bid writers.

Is tendering worth it?

Absolutely. Not only do you find relevant construction job leads, but you access a wider variety of leads than other methods. Construction Tenders connects you with buyers you couldn’t connect with organically and tenders you never would have found searching yourself.

Especially important for sole traders or SMEs, tendering can secure ongoing work on large construction frameworks. For instance, a relevant roofing contract that’s part of a much larger build can be a stepping-stone for smaller traders. This experience increases the roofing company’s chances of winning larger, more rewarding projects with future construction jobs.

You’ll only see new construction job leads that are relevant to you on Construction Tenders. This sets us apart from other portals which rely on inaccurate CPV codes to track opportunities. Ultimately, tendering in this way ensures the best results for your business, and helps you reclaim valuable time.

  1. Get construction job leads via referrals.

Improving your customer service to get more referrals is an often-touted method of getting more construction job leads. How does it work?

Boost your customer service.

  • Go above and beyond with your customer service to secure great reviews. Show you care about your work. Ways to improve your customer service include:
  • Always be reliable and punctual with work and calls
  • Always be polite and professional with customers
  • Operate a tidy and organised workspace

Ask for reviews.

  • Always ask for reviews when a job is complete, so you’ll have testimonials to prove the value of your work. Improving your customer service will make this much more fruitful. You can request reviews on Google My Business by sending an URL to customers after a job is complete. Google also promotes local business by showing them on Google maps results, voice search, and normal searches. For instance, anyone searching for a bricklayer will see local bricklayer business pages at the top of the search results. This is a great place to procure your strongest reviews.

Incentivise referrals.

  • Incentivise referrals by offering rewards to those who refer you.

Are referrals worth it?

Improving your service will, in turn, generate better reviews and future referrals for your company. Nothing bad will come of improving your services and caring more about your customers. However, this is a slow-burning strategy for finding new construction job leads and depends heavily on others supporting you.

  1. Generate construction leads via an online presence

Building your online presence is a popular method of generating construction job leads in the digital age. You can do this in the following ways:

Create a website for your business.

  • Make sure your construction business’ information is accessible to others at all times. Be sure to include:
  • Contact information;
  • A personal touch, i.e. images of you and your team, images with clients, if permitted.
  • Case studies and high-quality images of past projects that you’re proud of, including before and afters, if possible;
  • Testimonials from past clients;
  • Your credentials and accreditations.

Set up email marketing for your business.

  • Set up an email newsletter for customers to get the word out there about your business. You can include the following:
  • Reminders of your company and the work you do;
  • News and updates on your business;
  • Share tips, ideas, and trends that are related to your specialised trade – i.e. DIY projects.

Set up social media pages for your business.

  • Gone are the days of the yellow pages, and word of mouth simply doesn’t cut it anymore. You can instead boost your online presence through social media.
  • Create your own Facebook or Twitter page.
  • Engage with potential customers.
  • Network with other construction companies who are non-competitors. For example, connect with a roofing company as a bricklaying business and share your customer base.

Is online marketing worth it?

Creating an online presence for your company can be great for exposure and might score you small and relevant jobs. However, a snazzy website won’t do the legwork for securing work on large projects, frameworks or ongoing jobs. Implementing the above strategies in your company can also be time-consuming and expensive. You’re looking for construction job leads after all, not a career in digital marketing…

So, which strategy generates the best construction job leads?

Overall, referrals and online marketing are both valuable strategies, but they only go so far. They still largely depend on construction job leads finding you. Also, they don’t ensure you find the maximum number of leads possible, nor do they advance you onto bigger projects. Ultimately, this isn’t the best way to grow your company.

So, scrap waiting around for referrals, or website clicks, and don’t waste time searching for construction job leads manually. With the vastness of online results, this can essentially be akin to searching for a needle in a haystack. If you want to grow your business sustainably, rather than depending on reputation or self-marketing, tendering is the best method.

What’s the current climate for construction job leads?

Despite the recent impact of Covid-19 on the construction industry, there is a bounce-back and ongoing investment.

For instance, the government’s Housing Infrastructure Fund Forward Funding (HIF FF) offers some good news to the industry. After surpassing £1.8bn of investment in early November 2020, it will deliver another £1bn of investment in construction, country wide. These investments, delivered by Homes England, will help to deliver up to 300,000 new homes across England. It provides local authorities with funding for new infrastructure and brings new construction jobs leads to offset the pandemic’s impact.

Robert Jenrick, the Housing Secretary, described the scope of the investments:

“In order to build more homes, we need to provide the infrastructure and public services to match. This investment will help to build homes where we need them the most. It also supports existing communities by ensuring they get the new roads, schools and other public services that are needed.”

Case studies of the HIF funding scheme include:

– Cambridge City Council was allocated £227m to deliver around 8,000 homes and 20,000 new jobs over the next 20 years.

– Greater Manchester Combined Authority received approval for £51.6m to unlock the first phase of 5,557 new homes.

– Cumbria County Council was awarded £134m to build new infrastructure to unlock land on which to build 10,325 new homes.

Get in touch with Construction Tenders

If you want to start receiving construction job leads, straight to your inbox, we can help. Book a free live demo of Construction Tenders. When you sign up, you’ll receive a daily bulletin when new construction jobs are uploaded. The bulletin contains all the relevant opportunities that we have sourced that day.

We actively source tenders for the following sub-sectors:

 

Contact us today and allow us to help you grow your business with Construction Tenders.


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